Ke Li (INSEAD)

Welcome! I am Ke Li (李可), a PhD candidate in Decision Sciences at INSEAD, fortunate to be advised by Spyros Zoumpoulis.

I pursue two complementary research agendas: AI for Better Decisions: developing decision-aware machine learning and optimization methods that explicitly align learning objectives with downstream decision quality, with applications across marketing and operations, and AI for Better Social Science, exploring how artificial intelligence can complement human scientists in theory building and scientific discovery. See my Research page for details on current projects, working papers, and publications.

Before PhD, I was a reinforcement learning researcher at the Beijing Academy of Artificial Intelligence. I also interned at Microsoft Research Asia, ByteDance, and Shanghai AI Laboratory. I received my bachelor’s degree in Computer Science and Engineering from The Chinese University of Hong Kong, Shenzhen (CUHK-Shenzhen), where I spent four incredibly memorable years that I still look back on as a lasting source of strength.